
Momentum App
Android Pharmacy App
Client
Aide Chemists
Year
2024
My Role
Lead Designer
Momentum is an Android pharmacy app developed for Aide Chemists, a leading pharmacy in Ghana, to expand access to healthcare products and services. Designed to replicate the trusted in-person pharmacy experience, the app enables users to manage prescriptions, set up subscriptions, order medications, personalize their profile, and receive expert pharmacist support.
As Lead Product Designer, I guided the product vision and design strategy from early concept through launch. I managed a team of two UX designers and collaborated closely with engineers, product leads, and client stakeholders to ensure alignment across design and development. My responsibilities included shaping user experience strategy, translating partner needs into product requirements, and overseeing execution to maintain clarity and consistency.
Our approach was grounded in extensive user research and iterative testing. Since many users were more familiar with in-person pharmacy visits and had limited exposure to digital healthcare tools, we prioritized simplicity, trust, and guided, human-centered interactions.
The MVP focused on essential needs: fast delivery, recurring prescriptions, pharmacist support, and flexible pickup. Core features included digital prescription uploads, on-demand ordering, subscription-based refills, and account personalization. In parallel, I worked on internal-facing tools to improve operational efficiency, including inventory management, automated fulfillment workflows, and a driver interface for reliable last-mile delivery.
Within months of launch, Momentum made a measurable impact in its community. The app received strong user feedback for its intuitive design and ease of use, successfully onboarding new customers who were ordering digitally for the first time. The streamlined prescription management flows improved engagement and fostered repeat usage, helping expand digital access to pharmacy services across Ghana.
View on Google Play Store